Make Every Mile a Goodmile
Local to the Milwaukee Area, Stan’s Fit for Your Feet was looking to extend their expertise by opening a brand new brick and mortar dedicated soley (no pun intended) to running. Launching the brand included a name exploration, developing the visual identity and expending it into in-store signage and swag.
Project Type: Identity Design, Packaging, Point of Purchase
Client: Stan’s Shoes
Role: Art Director, Designer
Milwaukee Lakefront Marathon Merch
Starting in 2025, Goodmiles became the official sponsor of the Milwaukee Lakefront Marathon, taking charge of all the swag for runners and spectators. As a small team, we designed over 10 brand new graphics for all the post-race goodies people love.
